Brands introduced in the market
The Republic of Turkey is a contiguous transcontinental country, located mostly on Anatolia in Western Asia, and on East Thrace in Southeastern Europe. Turkey is bordered by eight countries: Bulgaria to the northwest; Greece to the west; Georgia to the northeast; Armenia, Iran and the Azerbaijani exclave of Nakhchivan to the east; and Iraq and Syria to the southeast. The Mediterranean Sea is to the south; the Aegean Sea is to the west; and the Black Sea is to the north. The Sea of Marmara, the Bosphorus and the Dardanelles (which together form the Turkish Straits) demarcate the boundary between Thrace and Anatolia; they also separate Europe and Asia. Turkey's location at the crossroads of Europe and Asia makes it a country of significant geostrategic importance.
The Turkish economy has experienced a significant expansion in recent years. The International Monetary Fund classifies Turkey among the more developed countries of the world. The country is a founding member of the OECD (1961) and G20 (1999).
In 2013, the level of Italian exports is maintained at record levels of 2011 ($ 13.4 billion), allowing a positive balance of about 7 billion. The Italian entrepreneurial activity is also well established in the country : the Italian companies amount to 975 and the level of foreign direct investment has grown by 50 percent.