The brand “Miscela D’Oro” was born in the II world war aftermath, in the beautiful city port of Messina, Sicily. In 1946, Umberto and Emanuela Urbano began to roast the first coffee beans for the neighborhood’s coffee shops starting an adventure that will lead them all over the world. During the 70’s, indeed, the brand starts to be known not only in Italy, but also abroad,with New York being the first foreign city to be seduced by the incredible aroma of this coffee.
Today, tradition meets innovation. The third generation of the Urbano family still uses the same care in choosing the best raw materials, while, at the same time, investing in cutting-edge technology that guarantees consistency in terms of quality for each and any coffee product.